Happiness is Egg Shaped
Build Relationships. Share Experiences. Make Memories.
From rugby and podcasts to events, celebrations and life beyond the touchline, it’s about great conversations, shared experiences, plenty of laughter and the connections that make life worthwhile.
About Bruce
Bruce loves that rugby has given an opportunity to build relationships with so many awesome people, he’s been to some amazing places and he’s got a heap of stories he loves to tell.
That means…
Happiness is Egg Shaped
Bruce grew up in a small village trying to keep up with his 2 big brothers. In 1990 Bruce was there when Scotland won the Grand Slam, the love affair with Murrayfield began. Rugby playing didn’t start until going to Galashiels Academy and being inspired by David Wright, Bill Noble and Rob Moffat.
There is so much to celebrate in this great game and the stories need to be told.
Bruce takes EVERY chance to champion the people in the game.
“Rugby is the excuse to come together. But it’s the people that keep us coming back.
We meet with like minded folk, but also with people from places and backgrounds we might never have met if we hadn’t been at the same club or the same game at the same time.
Then the magic happens!
And that is…
Happiness is Egg Shaped”
What Bruce Does
From conversations behind the microphone to moments on stage and experiences on the rugby pitch, it all comes back to people, stories and connection.
Podcast
More than a podcast, it’s a community built around great conversations, fascinating people, shared experiences and stories worth hearing.
Events & Speaking
From awards nights and live events to heartfelt ceremonies and speaking engagements, Bruce brings warmth, humour and authenticity to every occasion.
Rugby
Coach, mentor and lifelong rugby bloke, Bruce is passionate about the people, experiences and community that make the game special.
Happiness Is… Podcast
The Happiness Is… podcast is all about people and the stories that shape them. Through honest conversations, shared experiences and plenty of laughter along the way, Bruce sits down with fascinating guests to discover what makes them tick — and, ultimately, what makes them happy.
From familiar faces to people with extraordinary stories to tell, every episode is different. Expect conversations about life, rugby, challenges, successes, community and everything in between. Because sometimes the best conversations are the ones you didn’t expect to have.
Bruce brings both professionalism and energy to our events. He takes care to tailor to the audience and connects with everyone in the room. He’s always well prepared and thankfully also copes so well with our last minute changes. Our whole team really enjoys working with him.
Events & Speaking
Speaker. Host. Celebrant. Whatever the occasion, it’s all about bringing people together.
From rugby club dinners and charity events to conferences, awards nights, weddings and celebrations of life, Bruce brings warmth, humour and authenticity to every occasion.
Whether he’s hosting a room, sharing a story or leading a meaningful ceremony, Bruce takes the time to understand the people, the occasion and what matters most – creating moments that feel personal, memorable and genuinely connected.
Weddings · Awards · Dinners · Conferences · Celebrations
Bruce’s stories can effortlessly transition from hilarious humour to sincere passion, always delivered with impeccable timing and authenticity. He brought great energy to the room and left a lasting impression on everyone attending.
Rugby
Rugby is the reason. As a player, coach, educator and lifelong supporter of the game, he’s experienced first-hand the friendships, opportunities and moments that make rugby about so much more than what happens for 80 minutes on a Saturday.
Today, Bruce works with players, coaches, clubs and communities to share his experience, encourage others and champion the values that make the game special. Whether it’s coaching on the pitch, supporting the people around it or simply talking rugby, the aim is always the same – help people enjoy the game and leave it better than they found it.
Coaching · Mentoring · Clubs · Schools · Rugby Events
The only certainties in life are death, taxes, and an event hosted by Bruce Aitchison will be brilliant! He leads you on a rollercoaster of laughter, tears, and more laughter and makes it all seem effortless. Quality.
Let’s Talk
Got an event coming up, a story to share, a rugby idea, or simply want to start a conversation.
Whether you’re looking for a speaker, host or celebrant, want to talk rugby, appear on the podcast or have something completely different in mind, Bruce would love to hear from you.
No hard sell. No complicated forms. Just start the conversation.
Build Relationships. Share Experiences. Make Memories.
Happiness Is Egg Shaped.